We spent years running growth teams and watching the same problem repeat: too much data, too little clarity. So we built the tool we always wished we had.
Every business with a website faces the same challenge: you know people are leaving, you just don’t know why. Analytics tools give you a thousand numbers, but they leave you to make sense of them yourself. The result? Endless meetings, expensive consultants, and A/B tests that move the needle by fractions of a percent.
Quanrel started with a simple observation: the answers were always there in the data. The field causing 60% of form abandonments. The button invisible on half of mobile devices. The validation error silently killing checkout. These aren’t mysterious insights — they’re patterns that emerge clearly when you look at the right signals.
We built Quanrel to do that looking for you. To take the raw behavioural data from your site and turn it into one clear sentence: this is what you need to fix, and here is how.
Most analytics tools are dashboards. They give you data and expect you to be an analyst. Quanrel is different — it’s an answer engine. It doesn’t show you seventeen charts and let you draw your own conclusions. It tells you, in plain English, what to change and why.
We track what matters: how users interact with your forms, where they hesitate, where they give up, and what happens in the moments before they leave. Then we apply a prioritisation model that weights impact, frequency, and fixability to surface the single change that will move your conversion rate the most.
The result is a product that a founder can use on Monday morning without a data team, a UX team, or a three-week analysis sprint.
The best insight is the one you can act on immediately. We ruthlessly simplify so our customers never have to wade through noise to find what matters.
We help teams focus on the changes that actually move the needle — not the ones that are just easy to measure or satisfying to ship.
We collect only what we need to detect blockers. No personal data stored, no cross-site tracking, no selling user behaviour to third parties.
A small, focused team with deep roots in product, engineering, and growth.
Former growth lead at two Series B SaaS companies. Spent 8 years frustrated by the gap between analytics data and actionable direction.
Previously engineering lead at a behavioural analytics company. Built the tracker architecture that powers Quanrel’s 4 KB script.
UX researcher turned product manager. Obsessed with reducing the time between “something is wrong” and “here’s what to do.”
We’re a small, ambitious team. If you want to work on a product that directly improves how businesses understand their customers, we’d love to hear from you.
Get in touch